The topic for this episode of Affiliate ABCs comes from a Twitter DM and from people asking “How did you get your start?”. What did you do? So your hosts Deborah Carney (a.k.a. Loxly) and Vinny (a.k.a. NYFalcon) take a few minutes and explain just how they got into this business.
Host Deborah Carney talks to travel specialist Kelly Gillease about what creatives affiliates should use to promote travel merchants.
Some other links you might find helpful:
SEMCast with Kelly Gillease
Follow Kelly on Twitter
Follow Loxly on Twitter
Viator Travel Affiliate Program Details at Team Loxly
This episode of Affiliate ABCs focuses on the changing rules for the Direct to Merchant (DTM) Pay per Click (PPC) strategy that many affiliates have been using for several years. Major merchants like Amazon and EBay recently said that they will no longer allow affiliates to use the merchant site as their landing pages in PPC campaigns. What this means is that affiliates that never built websites now need to learn how to do so and how to make landing pages that convert.
Guest Kelly Gillease talks with host Deborah Carney on how this practice has been used and why affiliates should have been sending the traffic direct to their own websites all along. And more importantly, how those affiliates can modify their practices to change with the new requirements.